The four F's of magazine design

The Four Fs of magazine design are Format, Formula, Frame and Functions. magazine designers use this when creating their magazine to ensure that the magazine has a consistent house style and achieves the aims of the publisher.

Format: the format is the design choices that can be found on every edition of magazine, this is also known as the house style. The format includes aspects of the magazine such as the logo, size of the magazine and the font. magazine designers ensure that the house style is consistent throughout all editions of the magazine so that is it easily recognisable for the reader.

Formula: the formula is also known as the editorial content, this means what is actually in the magazine. the formula includes the length and type of article used in the magazine as well as the sections in the magazine from front to back.

Frame: the frame is the standard size of the magazine including the outer page margins and gutters. the rule of using magazine margins establishes the consistency from issue to issue.

Function: the function is what the magazine is trying to achieve and the message the magazine is trying to put forward.